Make space. Find focus. Move forward.

Productivity fuelled by minimalism and driven by momentum

It all starts with one red brick

When something feels off, most people are driven to add: another project, a shiny tool, a new system. In Donna McGeorge’s signature Red Brick Thinking™ workshops, participants are given a lopsided LEGO® bridge and asked to fix it. Nearly everyone adds more bricks to even it up. Few people remove the one red brick to achieve the same result.

That’s Red Brick Thinking™ – The art of strategic subtraction. A mindset, a method, and a movement. It’s a lens applied to calendars, communication, leadership and everyday life. Remove the unnecessary and unlock what actually matters.

The Keynote

Stop adding, start leading

Stop adding. Start leading.

Perfect for conferences, leadership offsites or transformation programs, Donna McGeorge’s Red Brick Thinking™ keynote delivers bold, practical insight that cuts through the clutter. Delivered in Donna’s high energy, hysterical and hard-hitting style, audiences can expect to learn:

Why “more” isn’t the answer (and never was)
The real reason teams are overwhelmed (hint: it’s not just workload)
How to use strategic subtraction to unlock clarity, energy and results
How to spot Red Bricks in systems, culture and leadership
Actionable strategies for clearing the way forward

This isn’t just a one-off motivational shot in the arm, it’s an opportunity to reset.

The Book 

A wake-up call in paperback

Red Brick Thinking is Donna’s boldest book yet, a powerful call to action for those ready to ditch complexity and choose clarity. Through a blend of insight, humour and real-world strategy, Donna outlines the three Red Brick domains:

This is about doing less of what doesn’t matter so people can do more of what does.

A. Edwards

Performance & Wellbeing Expert, Speaker & author

“I can confidently say that Donna's strategic vision and planning, her commitment to the client, as well as the ultra-professionalism, was above and beyond what I have ever experienced in the corporate events industry.”

Cath Stone

Executive Director, Donor Services Australian Red Cross Lifeblood

"Donna always brings an energy to her work that challenges my team to think differently. The intelligence and experience she brings to leadership, teamwork, strategic planning and productivity pushes me to make different choices about how we show up as leaders."

B. Kennedy

Client

“Donna had our team captivated, engaged and at times in fits of laughter. Donna's content is a must for anyone looking to get more from their day by working less.“

Join
the movement

Red Brick Thinking™ is more than a keynote or a clever metaphor, it’s a revolution in how we work.

It starts with one small act of subtraction, one shift in perspective and one moment of clarity.